Tag Manager on OpenCart product page

Transfer the product parameters to dataLayer
  • Module version: 1.0.0
  • Last Update: 05/09/2022
  • Module format: ocmod.zip
  • Modification: yes
  • OpenCart: 2.x, 3.x
  • OcStore: 2.x, 3.x
  • PHP: 5.6 - 8.x
  • License: GPL v3
  • Author: OpenCartBot
  • Support: no
  • Transfer the product parameters to dataLayer - Screenshot 1
  • Transfer the product parameters to dataLayer - Screenshot 2
quick support
$0.00
Extension Compatibility
  • OpenCart: 2.3.x.x, 3.0.0.0, 3.0.0.2, 3.0.1.0, 3.0.1.1, 3.0.1.2, 3.0.2.0, 3.0.3.0, 3.0.3.1, 3.0.3.2, 3.0.3.3, 3.0.3.4, 3.0.3.5, 3.0.3.6, 3.0.3.7, 3.0.3.8, 3.0.3.9, 3.0.4.0,

Product parameters in dataLayer for Google Tag Manager

A module that will help add data layer code (dataLayer) for Google Tag Manager to the OpenCart product page in the head or body block. In this code, you can use shortcodes, instead of which the product parameters will be substituted.

Use the following shortcodes to automatically replace the product parameters: {product_id}, {product_name}, {price}, {currency_code}, {model}, {sku}, {upc}, {ean}, {jan}, {mpn} , {isbn}, {location}, {weight}, {length}, {width}, {height}.

With the help of this extension, you can register events in the product page, as well as transfer product data to the dataLayer before or after the initialization of the GTM code.

The module is free, so it is distributed as is without any guarantees or support. But you can order a paid service if you need any improvements or extensions to the functionality of the module for working with Google Tag Manager, such as transferring conversions: adding to the cart, placing orders, registering buyers or achieving other goals.


Module installation instructions:

  1. Upload the module in the admin panel in the "Extensions" : "Install".
  2. Go to the "Modifications" section and update the cache.
  3. Go to the "Dashboard" section and update the template cache.
  4. Go to the "Extensions" : "Extensions" : "Modules" and enable the module.
  5. Edit module. Enable the status of the module and adjust all its options to your needs and save the settings.
  6. Check module operation.
  7. Bingo!


Screenshots of Tag Manager on product page

  • Transfer the product parameters to dataLayer - Screenshot 1
  • Transfer the product parameters to dataLayer - Screenshot 2
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