Tag Manager on OpenCart product page

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Extension Compatibility

• OpenCart: 2.3.x.x, 3.0.0.0, 3.0.0.2, 3.0.1.0, 3.0.1.1, 3.0.1.2, 3.0.2.0, 3.0.3.0, 3.0.3.1, 3.0.3.2, 3.0.3.3, 3.0.3.4, 3.0.3.5, 3.0.3.6, 3.0.3.7, 3.0.3.8, 3.0.3.9, 3.0.4.0, 3.0.4.1, 3.0.5.0,

Product parameters in dataLayer for Google Tag Manager

A module that will help add data layer code 'dataLayer' for Google Tag Manager or 'gtag' for Google Analytics 4 to the OpenCart product page in the head or body block. In this code, you can use shortcodes, instead of which the product parameters will be substituted.

Use the following shortcodes to automatically replace the product parameters: {product_id}, {product_name}, {price}, {currency_code}, {model}, {sku}, {upc}, {ean}, {jan}, {mpn} , {isbn}, {location}, {weight}, {length}, {width}, {height}.

With the help of this extension, you can register events in the product page, as well as transfer product data to the dataLayer before or after the initialization of the GTM code.

Also try our free GA4 Events modification, which adds GA4 events to OpenCart for conversion tracking.

The module is free, so it is distributed as is without any guarantees or support. But you can order a paid service if you need any improvements or extensions to the functionality of the module for working with Google Tag Manager, such as transferring conversions: adding to the cart, placing orders, registering buyers or achieving other goals.